Case study of China career development program - An innovative approach for international market engagement


Employability tops the agenda for the Australian international education sector and it is also a major consideration for international students. After analysis and research of international enrolments and the graduate labour market in strategic regions, the University of Adelaide Careers Service has created a comprehensive Career Development program to assist Chinese students, the largest cohort of international enrolments. This e-poster presentation examines the program and the dedicated resources and support services it uses, including graduate labour market trends, industry mentoring stream, customised workshops and tailored internship/graduate opportunities.

Launched in early 2015, the program has been recognised nation-wide through its cooperation with government agencies and industry sectors. It was identified as best practice at the 2015 NAGCAS conference and won an international education award at the 2017 Australia Financial Review Higher Education Summit.

The program is shaping a new era of university and industry engagement, while supporting international students’ recruitment and retention.

Learning objectives:

The learning from this e-poster session will include:

* gaining insight into how this the program has developed from its beginnings into a national, multi-award winner within three years

* how universities can work collaboratively with local industries and government agencies to facilitate graduate career pathways for international students

* graduate labour market trend and data analysis from Greater China region and employers’ insights on the competency of returning Chinese graduates

* university and industry engagement examples and case studies

* models for the cooperation between international recruitment team and careers services on student recruitment and retention.

Key interest area: Employability (EMP) 
Other key interest areas: Business development and strategy (BD&S), Higher Education (HE), Marketing and recruitment (M&R)


Ms Julia Zhao
Project Officer (International Development), The University of Adelaide, Australia

Julia Zhao works on international projects that boost international students’ career experience. She completed her master’s degree at The University of Adelaide in 2012, majored in accounting and marketing. Before joining the university, Julia worked in the assurance team at a Big Four accounting firm. Being a former international student from China, she is passionate about student services and keen to strengthen links between international students and industry partners.

Mr Tony Zheng & Ms Julia Zhao

The University of Adelaide

Tony Zheng joined the university as a staff member in 2011 and has worked in various departments including International Student Support Services, the School of Computer Science, Ask Adelaide Student Support, Faculty of the Professions and the Central Careers Service. This rich experience has provided him with a great understanding of the international student community in Australia and the challenges facing international students. Tony has been able to use his knowledge and experience to implement various programs at the university to support the student experience and international industry engagement. This is reflected in the award winning China Career Development Program that Tony initiated.